Course Materials

Gain an understanding of new formats, business models, and campus strategies. Browse the latest learning resources, discussion forums, and insights related to course materials. 

General Merchandise

From buying basics and merchandising to planning and inventory solutions, the scope of retailing involves a variety of methods, resources, and opportunities. As it continues to evolve, look for ideas, strategies, and tips to help your store succeed in the general merchandise space.

Marketing & Communications

Consider how best to shape and communicate positive messages about your store, products, services, and more! Learn ways to work with campus departments and vendors, create promotional ads for social media, manage analytics, and utilize other media platforms.